01
Product Strategy
Positioning, feasibility, and roadmap. We define what to build before anyone builds it.
- —Market & user research
- —Feasibility studies
- —Cost & BOM modeling
- —Roadmapping
Services
Six capabilities. One accountable team.
We plug in wherever the program needs us — a single design review, or full ownership from concept through first production run.
02
Industrial Design
Form, function, and manufacturability designed together — never in sequence.
- —Concept development
- —CMF & materials
- —Ergonomics
- —Design for manufacture
03
Engineering
Mechanical, electrical, and software engineering under one accountable team.
- —Mechanical / CAD
- —Electronics & firmware
- —Software & apps
- —Systems architecture
04
Prototyping
Fast, honest prototypes that de-risk decisions before tooling money is spent.
- —Appearance models
- —Functional prototypes
- —Test & validation
- —Design iteration
05
Manufacturing
Supplier sourcing, tooling, and production oversight — including a pet-product specialist partner trusted by Disney, Nestlé, and Aldi.
- —Supplier sourcing
- —Tooling & DFM
- —Quality control
- —Logistics & scale-up
06
Brand & Launch
Identity, packaging, and commerce built to make the product sell itself.
- —Brand identity
- —Packaging design
- —E-commerce build
- —Launch campaigns
The Process
Five stages, start to shelf.
01
Discover
Define the problem, the user, the constraints, and the number that matters.
02
Design
Translate intent into form. Industrial design and UX, resolved together.
03
Engineer
Mechanical, electrical, and software engineering to production tolerance.
04
Prototype
Build it, break it, measure it. Iterate until the data is boring.
05
Manufacture
Tooling, suppliers, quality systems, and the first production run.
How We Work
Four ways to plug us in.
Every program is scoped to outcomes, not hours. We agree on the deliverable, the timeline, and the operating rhythm up front — then we become accountable for the result.
Advisory
Expertise on tap
A focused session or ongoing advisory access for teams that need senior input without a long-term commitment.
Best for: Design reviews, DFM audits, sourcing decisions, technical due diligence
- —Direct access to senior engineers & designers
- —Scheduled working sessions
- —Clear written recommendations
Sprint
Focused burst
A short, high-intensity engagement with a defined deliverable at the end — concept, prototype, or design package.
Best for: Concept exploration, prototype builds, design sprints, feasibility studies
- —Defined start and end date
- —Weekly deliverables
- —Rapid iteration loop
Embedded
Ongoing partnership
We become an extension of your team across design, engineering, and manufacturing execution.
Best for: Long product roadmaps, continuous development, supplier management
- —Dedicated weekly capacity
- —Roadmap ownership
- —Supplier & vendor management
Program
Full ownership
End-to-end program management from concept through first production run for complex builds.
Best for: New product development, manufacturing transfers, scale-up programs
- —Milestone-based delivery
- —Multi-discipline team assigned
- —Tooling to first article